Trademark Basics - What Every Small Business Owner Should Know

Event Details
October 1, 2013
The Wharton School of the University of Pennsylvania
3733 Spruce Street
Philadelphia, PA


Join The University of Pennsylvania's Wharton Small Business Development Center and The Urban League of Philadelphia on Tuesday, October 1, 2013 for “Trademark Basics: What Every Small Business Show Know Now, Not Later.” As a part of the 36th Annual Celebration of Philadelphia Minority Enterprise Development (MED) Week, business leaders will have the opportunity to learn everything they need to know about trademarks, copyrights, patents, and more!

Other topics include:  

  • Critical factors to select a trademark that will be both federally registrable and legally protectable.
  • The importance of doing a complete search and whether an attorney should be used.
  • What may happen if another trademark owner believes it has stronger rights in a mark and issues a "cease-and-desist" letter.
  • Information on what the USPTO does in the federal registration process and how to avoid "scams" perpetrated by companies that request fees for services not required by the USPTO.

This special seminar will be held at the Wharton School of the University of Pennsylvania located on 3733 Spruce Street from 6:30pm-8:30pm.